As one of the Formation’s longest tenured team members, Rachel manages all daily operations and serves as a critical hub for clients, vendors and staff, providing expertise with client onboarding; project, account and database management; scheduling; HR; and bookkeeping. Rachel earned her BA from UW-Stevens Point (Wisconsin) and began her career in marketing with a focus on tradeshow and events coordination and product marketing. For more than a decade at Formation, Rachel has helped to grow and refine a mission-driven agency that is dedicated to making an impact for clients and the greater community. Rachel’s adaptable and pragmatic leadership is central to the Formation team, fostering an environment that is both grounded in learning and constantly evolving through the practice of meaningful work.