Branding Portfolio

The mission of Hola Carolina is to build bridges between cultures, embrace diversity, and create more economically vibrant communities. When this organization had the opportunity to rebrand at the beginning of 2021, they looked to Formation PR + Brand to create a vibrant, yet credible brand identity and position.

The People’s Museum and Walk of Fame is a brand new cultural learning experience that preserves, promotes, and displays the unique culture of the people of Hendersonville and Henderson County, North Carolina. They looked to Formation PR + Brand to deliver an elevated, approachable identity for this cultural center.

Kaysinger Basin Regional Planning Commission exists enhance the quality of life of residents in the Kaysinger, Missouri region by creating wealth and opportunity. They help to facilitate in fostering change and improving the community and economic development of the region. By partnering with Formation PR + Brand, we were able to deliver a brand identity that emoted expertise, trust, and approachability.

The Hunger Coalition of Henderson County is long-standing community organization that is committed to relieving hunger within our local community. As part of our pro bono services program, we delivered an updated brand identity that will continue to help the organization build awareness surrounding this important issue in the community.

Formation PR + Brand has been providing branding and PR services for this community college since 2015 and in 2017 embarked on a rebranding process which culminated in the reveal of a new logo and brand identity of Education Elevated in 2018. 

Since the rebranding and through our continued partnership with the college, Blue Ridge has experienced consistent growth in enrollment numbers, with its highest period of growth yet this fall semester 2021.  

Transylvania Public Health is committed to improving and protecting the health of all people in Transylvania County, North Carolina. In 2017, they partnered with our agency to rebrand their organziation as an approachable, human-centered department. 

Inherent in their brand story was the embodiment of a  non-traditional approach to public health that helped break the stigma around what a public health department does and how they operate.

Impact Health is an organization that serves as a connection between the NC Department of Health and Human Services, private health plans, and Human Service Organizations (HSOs) participating in the pilot while overseeing the Western North Carolina HSO network. 

Upon their founding, Impact Health looked to Formation PR + Brand to develop a strong brand that highlights the innovative nature of this start-up entity and the positive outcomes they hope to bring to the region.