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PR is the art of managing relationships and perception with your audiences. It’s not a one and done sort of thing. Sure, we can help you out with a press release, but what we really hope you’ll come to us for is an ongoing engagement.
Smart PR takes time – usually six months at a minimum – to produce the results that you’re looking for. Is it a national placement, an editorial feature, or a respected voice among your peers? Together, we will outline your goals and metrics for success so that when you sign on with our PR team, you’re confident you’ve made the right decision.
And if we can’t do the work, we will let you know. We like to stay in our lane – makes life easier.
We know our clients well – so well in fact that we’re on alert when someone or a group of someones starts stirring up trouble. We’re monitoring your channels and your platforms. We’re looking for opportunities to establish relevance and we’re positioning you positively so that if something negative pops up, we’re on it and deflecting before it has a chance to take root.