For Immediate Release
Contact: Erica Allison
Formation PR + Brand
828.329.5089 // [email protected]

Formation PR + Brand Relocates to Downtown Hendersonville’s Historic Seventh Avenue District

January 30, 2019

Hendersonville, N.C. – January 30, 2019 Formation PR + Brand, a public relations and branding agency serving the education, healthcare, nonprofit, public health, and regional planning sectors, is relocating from Flat Rock to downtown Hendersonville in the Historic Seventh Avenue District.

“Twelve years ago, I founded my firm to empower clients to make a positive impact in the world around us, and although our clients reach across the U.S., I remain passionate about the economic development and prosperity of Henderson County,” said Erica Allison, CEO and founder of Formation PR + Brand. “By joining the Seventh Avenue District, we are eager to work as part of and help make a positive impact in the area’s revitalization and path forward.” The new Formation PR + Brand office will be located at 735 Locust Street, one of the two buildings formerly occupied by Champion Comfort Experts. The second building will be occupied by Sycamore Cycles; the bicycle shop’s Hendersonville location will relocate to 743 Locust Street next month.

Downtown Hendersonville Economic Development Director Lew Holloway remarked, “The addition of Formation PR + Brand and Sycamore Cycles represents established businesses choosing the Seventh Avenue District, a mark of the district’s success and a positive reflection on those businesses who’ve made start-up investments over the years. This is a very positive trend, and we’re excited about what both businesses bring to the district.” In the coming months, Formation PR + Brand will announce a ribbon cutting ceremony with the Hendersonville Area Chamber of Commerce to celebrate the relocation and continued expansion of the Seventh Avenue District.

Formation PR + Brand was formerly known as Allison Development Group and rebranded to the new name in 2017 on the anniversary of its 10th year in business. The rebranding to Formation PR + Brand reflected the agency’s mission – Listen. Create. Empower. Impact. – and creative process to focus solely on public relations and branding services.

About Formation PR + Brand

Founded in 2007 by Erica Allison, Formation PR + Brand is a public relations and branding agency located in Hendersonville, N.C. The firm’s client base works in education, healthcare, nonprofit, public health, and regional planning. Formation PR + Brand is a member of the Public Relations Society of America; AdClub WNC, an affiliate chapter of the American Advertising Federation; and the Hendersonville Area Chamber of Commerce. To learn more about Formation PR + Brand, visit